We are looking for a talented Brand Designer to help us create and refine our brand identity on project-based terms. This role is perfect for someone with a deep understanding of branding, visual identity, and storytelling, who can translate our vision into a cohesive and impactful brand presence.

Responsibilities:

• Develop a comprehensive brand book that outlines our visual identity, branding elements, and communication style.
• Design a logo book, ensuring clear guidelines on how to use our logo across different platforms.
• Define and document the tone of voice (Voice of Tone) that aligns with our brand personality.
• Create a brand storytelling framework, shaping our company’s story through color, visuals, and messaging.
• Establish consistent graphic elements, typography, and imagery guidelines for use across all brand materials.
• Develop visual concepts and templates for our social media campaigns and marketing assets.
• Structure and optimize brand communication to ensure consistency across different channels.

Requirements:

• Proven experience in branding, rebranding, and visual identity creation.
• Knowledge of UI/UX principles for digital branding.
• Strong portfolio showcasing brand books, logo design, and storytelling projects.
• Expertise in typography, color theory, and brand strategy.
• Experience defining and implementing a tone of voice for brands.
• Ability to create brand-aligned visuals for social media and marketing campaigns.
• Excellent communication skills to align branding with business goals.
• Experience in designing for both digital and print materials.

If you’re passionate about building brands with a strong identity and engaging storytelling, we’d love to hear from you!